Dan Salazar
Founder
Dan is an executive revenue leader and operator with over 20 years of experience building and scaling high-performing GTM teams for high-growth B2B SaaS companies. He successfully built, led, and scaled technology companies from $0 to $50M+ ARR by focusing on pairing the right go-to-market strategy with teams, systems and processes that execute. Most recently, Dan served as SVP of Sales & Partnerships at Logiwa and Chief Revenue Officer at Extensiv, where he transformed GTM motions and accelerated enterprise growth. Dan brings this operator mindset to RevRise: a belief that meaningful growth is driven by clarity, focus, and prioritizing what delivers the most impact. When he’s not helping helping companies grow, he’s spending time with his family in the South Bay area of Los Angeles.
Mike Sanders
Customer Growth Leader
Mike is a data-driven customer revenue leader with over a decade of experience scaling post-sales teams for growth-stage SaaS, specializing in driving Net Revenue Retention (NRR) through disciplined renewal and lifecycle optimization. His career highlights include scaling Extensiv from $15M to $50M ARR, establishing the company’s first scaled expansion motion with 22% quarter-over-quarter growth, while successfully integrating post-sales organizations across four acquisitions. Most recently, as Director of Global Renewals at Tufin, he led the global retention strategy, resulting in an 11% increase in gross retention and a 5% improvement in multi-year contract conversions. A trusted executive partner, Mike delivers board-level insights and speaks at investor conferences on retention optimization. He is also a dedicated people-first leader who has mentored and promoted six team members into leadership roles. When he isn’t optimizing revenue streams, he enjoys skiing and golfing near his home in Redondo Beach.
Jen Salazar
Customer Marketing Leader
Jen is a customer marketing and communications leader specializing in scalable programs that convert customer relationships into measurable growth for B2B SaaS companies. With over a decade of experience, she led customer marketing and advocacy at high-growth companies including Cornerstone OnDemand (IPO, later acquired for $5.2B), SurveyMonkey (acquired for $1.5B), and Optro, formerly AuditBoard (acquired for $3B). Jen uses an operator’s mindset to design customer marketing, reference, and advocacy and expansion programs that align GTM teams and influence millions in ARR. She believes authentic customer voice is a company’s strongest growth engine. When she isn’t transforming customer marketing programs, she’s traveling and spending time with her family in Los Angeles.
Eva Keyes
Executive Operational Leader
Eva is a process-oriented and data-driven operational executive with deep expertise in organizational optimization and an active member of the Project Management Institute. Beginning her tech career at Rapid7, she founded the S.E.A.L. team, a high-performance unit that reduced escalation rates by 4% in its first quarter and earned the prestigious Vanguard Award. As a key operational leader at Extensiv, she scaled technical support, professional services, and program management teams. She spearheaded strategic initiatives instrumental in securing funding, integrating four acquisitions, and executing a successful unified brand launch. Eva brings an “operator-first” mentality, focusing on building the scalable infrastructure and programs that allow B2B companies to grow with precision. When she isn’t optimizing workflows, you’ll find Eva building LEGO sets or fundraising for Extra Life to support Los Angeles Children’s Hospitals.